" STROP " The one stop shop.
ITS A CONCEPT , PROBABLY NOT A BRAND, WHICH IS LIKE A SHADOW OF SEMI CASUAL,
How did we derive this concept
Mr. Arora , who initially worked in International Tourism industry from 1984 to 1990, globetrotting, got fascinated with fashion, thus ventured into selling of leather garments, his first order was of suede vest coats to H & M, as being inquisitive , he went on to adventure new products, as leather being natural product thus backward integration was way of thinking, interpretation, conceptuzilation, & processing. As the journey started in leather garments, he met Dr. Kebschule who was Chairman INDO GERMAN EXPORT PROMOTION, New Delhi. This was a venture between government of Federal Republic of Germany & India, wherein , they were training young entrepreneurs to process apparels on the International quality level standards, and as a part of this training Mr. Arorad based in Neuss , Germany under KSA consultants, for know how , how to stitch a garment, with what to stitch a garment, On completing this training, he started with 10 machines of JUKI, LH 1182, double needle machines and 20 single needle, lockstitch with automatic thread trimmer machines, way back in 1992 from a basement in Malviya Nagar New delhi. Thats how stitching of leather garments started, Due to his nature of exploring always new, he went further back in making of leather, thus in 1995 he started importing wet blue leather skins and processed in the tannery at Bahadurgarh Haryana, which gave great strength and a platform to promote finest skins of globe processed in India, giving price edge, and from thereon it was looking way forward , by adding on customers like ZARA, SCOTCH & SODA, PEEK & CLOPENBURG, ETAM 123, GYPSY, MILESTONE, OAKWOOD, BROOK BROS, DIESEL, As the destiny be, all the customers to whom leather garments were being sold were big basket of products and footsteps of accessories procurement from China , Italy and turkey . Hence majority of garments had mix and match of different fabrics, furs, knits, washing etc.
With much of awareness happening by PETA, & global weather changing, demand for leather garments started declining and here in India, with size of population 1.3 billion and growing online selling, we initially listed leather jackets at JABONG under our brand STROP, which gave us stepping stone into Indian Market, and then we started producing for inhouse brands of LIFE STYLE, GIOVANNI, KOOVS,
Within these 4 years, we are producing of Indian market and as well as have our inhouse 2 brands ie STROP & MANSAR,
Today we are listed at MYNTRA, AJIO, B2B , FLIPKART and also are selling through 4 MBOS,
Taking a leaf from the book of PEEK & CLOPENBURG , have started two own stores , one at Omaxe mall, Sohna road, Gurgaon Haryana and one at the factory outlet at udyog vihar , gurgaon wherein we are selling STROP , MANSAR and similar products from other repute brands
Looking forward to appoint franchise, expanding our own stores at Tier 2 & 3 cities, selling through distributors, and exports remains always a strength, thus will look forward to export our brands or other brands, for midsize retail brands and our web site at SHOPIFY
Pricing – mercedez for price of fiat